Are You Ready to Boost Your Business Profitability?
Liz Gibbs • May 29, 2025

Are You Ready to Boost Your Business Profitability?

Improving your business’s profitability doesn’t have to be overwhelming. The Profit Formula is a simple yet powerful tool designed to help you identify and implement strategies that can make a real difference. It focuses on three key areas: increasing salesreducing overheads, and decreasing variable expenses.


How Does It Work?

  1. Start by writing down your current figures for profit, sales, overheads, and variable expenses.
  2. Brainstorm at least four ideas for each category:
  • How can you increase sales?
  • Where can you reduce overheads?
  • What steps can you take to decrease variable expenses?

  3. Estimate the potential value of each idea. For example:

  • Increasing sales through a new product line could add $100,000.
  • Reducing IT costs might save $10,000.

Once you’ve brainstormed, total the potential profit improvement if all ideas were implemented successfully.


Focus on What Matters Most
While you’ll generate many ideas, focus on the top three strategies that are both impactful and easy to implement. These are your quick wins—actions that will provide the highest return on effort and investment.


Why Use the Profit Formula?
This tool doesn’t just look at cost-cutting; it also highlights opportunities to grow revenue—a critical area often overlooked in profit improvement exercises. By balancing growth initiatives with efficiency measures, you can achieve sustainable profitability improvements.


Start brainstorming today and unlock your business’s profit potential!


Need Help with your Business, Bookkeeping, Tax or SMSF requirements?

If you would like a little help, please get in touch with us for assistance. We can help with your business, bookkeeping, tax and SMSF requirements. Is your business as profitable and efficient as it could be? Take 5 minutes to complete this free survey and uncover your top 3 strengths and top 3 improvement opportunities across 10 key business drivers. You’ll also see how your performance stacks up against global benchmarks.  Start now to pinpoint where to focus for better results here.


Please also note that many of the comments in this publication are general in nature and anyone intending to apply the information to practical circumstances should seek professional advice to independently verify their interpretation and the information’s applicability to their particular circumstances. Should you have any further questions, please get in touch with us for assistance with your SMSF, business, bookkeeping and tax requirements. All rights reserved. Based on content from Mindshop, a trusted resource for business advisors worldwide. Liability Limited by a scheme approved under Professional Standards Legislation. 



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