In today’s fast-paced business world, making sure you’re measuring the right things can make all the difference. As Peter Drucker famously said, “what gets measured gets done”—but the real question is, what should we measure? For businesses looking to stay competitive, two tools stand out: KPIs and OKRs.

If you’ve spent any time working on strategy, you’ll know it’s all too easy to get bogged down in detail or default to “how do we deliver?” before considering “why should we win?”. That’s where the strategic planning model proves invaluable—a well-established framework developed by the Australian Government in the late